Swatch Ltd
Mar 01, 2021
Der Text des Stellenangebotes ist verfügbar in Englisch

Swatch Ltd

Job description

Digital Media Planning Project Leader 100% (F/M)

As Digital Media Planning Project Leader, you will be part of the Brand Communication team. Responsible for Swatch media planning campaigns in collaboration with the Head of Media Planning, you will be working on a wide variety of projects, managing campaigns at HQ level, supporting local markets for local campaigns, and providing best practices on next-generation digital media trends.

Main tasks will include:

• Manage the Digital Media Campaigns (Paid Social Media, Display, Search) at international level,starting from the briefing to the performance optimization of the campaigns and the analysis of the final results.


• Collaborate with our teams in the markets and coordinate the digital media campaigns


• Collaborate and coordinate with the in house Copywriter for creation of Ad copy, as well as with the Brand Image & Digital Marketing teams for the digital asset development


• Prepare the trafficking sheet for the Digital Media Campaigns, by liaising with the eCommerce team and  the Digital Marketing team


• Track, monitor and optimize performance of the Digital Media Campaigns against key KPIs and evaluate the final results


• Continuously analyse the Digital Media Campaigns (Paid Social Media, Display, Search) and adjust strategy and budgets accordingly together with our agency


• Assemble and analyse data on Digital Media Campaigns performance and communicate strategic recommendations


• Generate bi-weekly, monthly and quarterly analytics reports and other reports as needed on ad hoc basis – by liaising with the eCommerce and Digital Marketing team


• Maintain relationships with agencies and third-party vendors who supports our paid marketing efforts


• Stay up to date on the latest Digital Media trends and best practices

Profile

Besides your positive and analytical personality, you bring a degree in Marketing / Digital Media and min 3 years’ experience in a similar position, preferably in a web media agency. Strong team player with excellent organizational skills, you possess good understanding of Online Retail and the different fields of Online Marketing.  Fashion experience is a plus.

Professional requirements

You bring strong knowledge of Digital Media Planning, with a particular focus on Social Media and Programmatic campaigns, re-targeting campaigns, Search campaigns, web analytics and tracking systems. Very good knowledge of Google Marketing Platform, Facebook Business Manager and the major DSP/DMP, as well as proficiency in MS Office (especially Excel and PowerPoint) is requested.

You possess the ability to work well in extremely fast-paced environment, a high sense of team working and are used to manage multiple projects simultaneously, keeping tight deadlines and coordinating with various business partners internally and externally. 

Languages

In addition, you possess excellent communications skills and are fluent in English (Mandatory); German and/or French is a plus.

Eintrittsdatum

2021-03-01

Arbeitsort

2502 Biel/Bienne

Firmenadresse

Swatch Ltd

Contact

If you feel this challenging opportunity meets your profile and expectations, please click on the APPLY link to send us your CV in English.

Swatch Ltd
Jan 01, 1970
Der Text des Stellenangebotes ist verfügbar in Englisch

Swatch Ltd

Job description

Main tasks will include:

• Define, give insights and implement global e-commerce strategy jointly with the Head of e-commerce.


• Coordinate the different functions of the department.


• Collaborate closely with Planning, distribution, logistics and IT


• Manage the international rollout of the Swatch e-commerce platforms.


• Set up the processes for e-com implementation in new countries


• Monitor and continuously improve the e-commerce platform operations.


• Define and implement all necessary business processes in collaboration with IT, Logistics, Finance and Legal.


• Manage third party vendor relationship, coordinate weekly, monthly and quarterly meetings, generate reports to review operations


• Set up and implement payment methods and anti-frauds strategies


• Manage the inventory and catalog of e-commerce worldwide.


• Improve Customer Service tactics for Pre/after sales.


• Ensure a best-in-class training, monitoring and supporting the local e-commerce team with backend operations.


• Create and maintain the Swatch e-commerce processes documentation.


• Ensure correct implementation of new e-commerce products


• Provide and implement solutions for special sales

Profile

Team player with excellent human relationship skills and an open mind to other cultures, you are able to work independently and show a high level of self-driven motivation and flexibility. Capable of working in a fast moving ever-changing environment you have excellent communication and negotiation skills.

The successful candidate will also have good MS office, project management applications skills, and Good understanding of IT, Finance, Supply Chain and Legal related topics as well as an understanding of Information Architecture management for online businesses.

Professional requirements

Besides your strong experience in the management of complex and multinational projects, you bring an academic degree in business, innovation or marketing of fast moving consumer industry or at least 5 years of experience in a similar position in an internet/e-commerce agency. You demonstrate Good knowledge and experience with integrated marketing campaigns and online business coupled with a strong interest for new digital technologies and very good knowledge in a broad range of digital marketing practices.

Languages

In addition, you possess excellent communications skills and are fluent in English, German and French.

 

Eintrittsdatum

1970-01-01

Arbeitsort

2501 Biel/Bienne

Firmenadresse

Swatch Ltd

Contact

Diane Forchelet 

Human Resources Management

Swatch Ltd
Mar 01, 2021
Der Text des Stellenangebotes ist verfügbar in Englisch

Swatch Ltd

Job description

As Social Media and Influencer Marketing Leader, you will be part of the global Social Media team within Brand Communication. You will lead the charge in growing our Social Media presence through engaging content and influencer marketing strategies that drives brand awareness, engagement and conversions globally. You will support the Swatch Digital Marketing strategy to increase our customer's engagement by providing thought-leadership on best social media practices and next-generation digital trends.

Main responsibilities will include:

• Steer the content strategy, planning and execution of the Social Media ecosystem driving brand awareness, engagement and conversions globally through effective social media and influencer marketing campaigns.


• Steer and execute the international Influencer strategy to increase brand awareness, commercial growth & brand equity.


• Create digital concepts for Swatch brand campaigns, launches or events, in collaboration with advertising, Sport, PR, Club and Retail departments.


• Devise and execute a plan to grow the audience and engagement across current key global platforms and keep Swatch ahead of the curve in platform choices and partnerships.


• Be a steward of our brand voice, tone, and visual representation across channels, ensuring content is cohesive and on-brand.


• Steer and execute the community management strategy to foster a positive, constructive, and communicative community that feels heard and appreciated.


• Support markets with requests for local activations, content and influencer marketing campaigns.


• Stay abreast of latest technologies, initiatives, influencers and trends to excite and serve the Swatch fans with valuable experiences.


• Track performance results and produce campaign reports and learnings using social tools and analytics.


• Align with internal and external business partners to ensure consistency in communication and knowledge sharing.


• Ensure all online activities follow current laws and ethical best practices.


• Manage budgets and report on business impact/ROI.

Profile

In addition to your fun, positive and over creative personality, you can demonstrate excellent communication skills and a developed team player mind set.

The successful candidate will have a high attention to details, excellent organisation skills, and ability to manage multiple projects and responsibilities.

Professional requirements

Besides your 3 to 5 years’ experience in agencies or online international retail companies, you bring experience in Digital marketing and social media platforms. You demonstrate proven experience developing contemporary, engaging social media content and influencer marketing campaigns.

You have a developed ability to collect, analyse, and use social data to inform decision-maker as well as to manage multiple projects involving coordination with various departments both internally and externally.

Languages

In addition, you possess excellent communications skills and are fluent in English(mandatory) German and/or French.

Eintrittsdatum

2021-03-01

Arbeitsort

2501 Biel/Bienne

Firmenadresse

Swatch Ltd

Contact

Diane Forchelet 

Human Resources Management

Swatch Ltd
Jan 01, 1970
Der Text des Stellenangebotes ist verfügbar in Englisch

Swatch Ltd

Job description

As Social Media Platform Leader, you will be part of the global Social Media team within Brand Communication. You will be responsible for the growth and management of the global Social Media ecosystem driving brand awareness, engagement and conversions globally. You will support the Swatch Digital Marketing strategy to increase our customer's engagement by providing thought-leadership on best social media practices and next-generation digital trends.

Main responsibilities will include:

• Steer the content strategy, planning and execution of the Social Media ecosystem driving brand awareness, engagement and conversions globally.


• Devise and execute a plan to grow the audience and engagement across current key global platforms and keep Swatch ahead of the curve in platform choices and partnerships.


• Monitor various Social Media platforms such as Facebook, Instagram, Pinterest, YouTube and TikTok to gather competitive and trends insights to share with internal teams.


• Gather insights about updates on Facebook/Instagram and other platforms, working closely with them as partners, and ensuring early adoption of new trends.


• Collaborate with Marketing and Creative to ensure delivery of compelling and functional assets.


• Own day-to-day social media planning and execution including caption writing, curating UGC, post scheduling and community management.


• Actively and frequently, participate in conversations with our community on Social Media, increasing engagement levels and improving loyalty/advocacy.


• Lead development of social listening capabilities and insights discovery.


• Support local market activities by providing guidance and ensuring consistency in communication across channels.


• Monitor, track, analyse and report on performance of Social Media platforms and campaigns for ongoing improvement of relevant KPIs.


• Ensure all online activities follow current laws and ethical best practices.


• Manage budgets and report on business impact/ROI.

Profile

In addition to your fun, positive and over creative personality, you can demonstrate excellent communication skills and a developed team player mind set.

The successful candidate will have a high attention to details, excellent organisation skills, and ability to manage multiple projects and responsibilities.

Professional requirements

Besides your 3 to 5 years’ experience in agencies or online international retail companies, you bring experience in Digital marketing and social media platforms. You demonstrate proven experience with Social Media tools (Sprinklr is a plus) combined to solid knowledge of SEO, keywords research and google analytics. 

You have a developed ability to collect, analyse, and use social data to inform decision-maker as well as to manage multiple projects involving coordination with various departments both internally and externally.

Languages

In addition, you possess excellent communications skills and are fluent in English(mandatory) German and/or French.

Eintrittsdatum

1970-01-01

Arbeitsort

2501 Biel/Bienne

Firmenadresse

Swatch Ltd

Contact

Diane Forchelet 

Human Resources management

Swatch Ltd
Jan 01, 2021
Der Text des Stellenangebotes ist verfügbar in Englisch

Swatch Ltd

Job description

The main role of this function is the management and administration of the Marketing department’s assets database (DAM). The person responsible will be in charge of the following:

Media Asset Management

• Implementing of new assets into the media database


• Managing asset publications for the different user profiles


• Quality management of all assets


• Defining and adaptation of the Swatch media standard guideline

Media Production

• Coordination of watch photography and CGI with external suppliers


• Support all other departments on digital media production and cross media communication related questions


• Editing and transcoding of video footage for web, social media, events and TV

Swatch Marketing Portal

• Management and development of the media asset management tool


• Manage and review of web2print templates


• User management of the Swatch Marketing Portal

Profile

To be successful in this role, you must possess advanced knowledge of the different video and image formats and their application on the market and good knowledge of the Adobe Creative Suite (for image and video) as well as the CONTENTSERV tools. Team player with good human relationship skills, you are proactive and autonomous but also detail oriented, and are capable of working in a fast moving & ever changing environment

Professional requirements

You bring education as Mediamatician, Multimedia Coordinator, Techno Polygraph or related fields, and a minimum 1-year experience in a similar role. You have experience with integrated marketing and the internet, and possess good project management skills, which enable you to manage multiple projects involving coordination with various departments both internally and externally.

Languages

Fluent in English (mandatory) with good knowledge of French and/or German. Additional languages are a plus.

Eintrittsdatum

2021-01-01

Arbeitsort

2502 Biel/Bienne

Firmenadresse

Swatch Ltd

Contact

Diane Forchelet   
Human Resources Management 

Swatch Ltd
Jan 01, 1970
Der Text des Stellenangebotes ist verfügbar in Englisch

Swatch Ltd

Job description

In order to reinforce the Customer Care team at our headquarters in Biel/Bienne, Switzerland, SWATCH is currently searching for a

Customer Care Coordinator - International 100 % (w/m)

• Ensure customer satisfaction remains the paramount objective trough qualitative service and efficient processes respecting corporate values


• Monitor and coordinate with markets B2C and B2B cases raised through any channel, calls, letters, emails, chats, social media etc.


• Analyse the provided resolutions to customer requests, whilst constantly improving to attain operational effectiveness and improved customer experience


• Support markets with adoption of tools to develop best in class quality standards


• Manage special projects and inform involved departments


• Coordinate and follow up on open market cases, repairs and billings


• Evaluate the repair process for the required products to improve the turnaround time


• Participate in continuous improvement


• Support to the team on various internal projects

 

Profile

You have a commercial degree with proven experience in a similar Customer Care position in an international environment. In addition, you have good computer skills and the ability to work flexibly and efficiently in a small team.

Professional requirements

Action oriented and capable of anticipating the customer’s needs in an open and friendly way at all times, you have excellent communication skills and demonstrate real ability to build customer relationships.

Your proactivity, flexibility and sense of service enable you to work independently and to keep an overview in stressful situations. In addition, you are able to set priorities and demonstrate excellent organisational skills as well as being diplomatic and solution-oriented.

Languages

This position requires an excellent level of oral and written communication in English (Mandatory), French and German. Any other language is an asset.

Eintrittsdatum

1970-01-01

Arbeitsort

2502 Biel/Bienne

Firmenadresse

Swatch Ltd

Contact

If you feel this exciting opportunity meets your profile and expectations, please click on the APPLY link to send us your CV.